Combine a crisp problem statement, a single page of baseline metrics, and two vivid user anecdotes. Then ask audacious what-if questions that widen the canvas. This pairing grounds ambition in reality, revealing constraints worth respecting and hidden opportunities bold enough to change trajectories.
Produce ten cheap sketches, no polish allowed, to avoid early attachment. Next, score only three against measurable impact, implementation effort, and reversibility. By separating making from judging, you preserve imaginative breadth while creating a defendable shortlist that energizes stakeholders and accelerates next steps.
Run the smallest experiment that can refute your favorite idea, instrument it carefully, and gather narrative feedback alongside numbers. Close with a blameless review that captures surprises and next bets. This habit builds velocity through humility, curiosity, and evidence-backed conviction.
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